Friday, 10 April 2015

How we do the Advertising of Products & Services.

Advertising is a Mode of promotion within the users of services or products. Advertisement is a kind of message that is conveyed to influence end users. However, lot of money along with creativity and strategy is required to make advertisement impactful and long lasting.


Description: Advertising is always available, people may not be aware about it. In current digital world, advertising is used in every possible way to spread the message. It is done via Television, radio, newspapers, magazines, internet, direct selling, hoardings, banners, mailers, contests, sponsorships, posters, clothes, events, and even through people. .If a company needs to advertise its products or services then their first and foremost requirement is to hire an advertising agency to publicize their products or services. After hiring the suitable agency, the brief about product or service is given to the advertising agency. The brief includes the brand name, its imagery, the ideals and values behind it alone with the target segments. Then, the ad-agency ideates and conceptualizes and create relevant text, visuals, designs and videos to promote the product or service by keeping the target audience in mind. After client’s approval, all print ads get publish in newspapers and magazines and electronic ads on air on radio, TV and internet. Thus, it’s clear that an ad agency plays a vital role in any company’s rapid growth.



1 comment:

  1. Lorryzone Advertiser | Indian Brand Promater | Fleet Advertising Media | Truck-side Billboards

    Call us: (+91)995-849-2810

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