Wednesday, 4 November 2015

Advertising - A Business’s Life-Line

Advertising is a form of marketing communication used to promote or sell something, usually

business products and services. The word ‘Advertising’ sounds simple but it is strong enough to change the kismet of any company. Basically started off with the word-of-mouth which is promoting a brand by personally telling it to people but with the growth and development of different industries, the evolution of advertising took place.

In today’s world we have n number of business firms fighting in the market to reach the top but it’s not as easy as it sounds. Making the people aware about the product or service the company is providing is one of the basic and most important steps a company should take and advertising enables it in the best possible manner. The platform ranges from print ads to audio visuals and there are different kinds of innovative ideas coming up every day to attract the audiences.

                Print Ads will include newspaper ads, brochures, flyers, leaflets, etc. It is also proved to be an effective medium for advertising but the reach is limited compared to the new mediums available now. Next come TV commercials, it is a very effective platform used for advertising but 

comparatively more expensive compared to print ads and is more effective.  It has a very wide reach as the number of users is much higher than that of any print medium. Next comes online marketing which is the most effective marketing of the 21st century. 

This includes social media marketing, sending e-mailers, SEO, etc. Researchers have proved that people spend more time using the internet than any other medium which makes it the most effective medium to advertise. SEO (Search Engine Optimisation) and SMM (Social Media Marketing) is something every company is using as a medium to promote their business.

                WhiteroseAdvertising Pvt. Ltd is one of the leading agencies is Delhi providing 360 degree advertisement in the most efficient and effective manner. Any kind of advertising, Whiterose Advertising is one name you can blindly rely on. We have many high profile clients who are satisfied with our services and we welcome you to come and enjoy the best of service from one of the best agencies in the country.